Facebook Fan Pages for Social Media Challenged Business Owners
Facebook is a social media outlet that can really help business owners connect with their customers. With over a billion users worldwide, Facebook (FB) has become instrumental in today’s business. Did you know that according to Business, Inc., over 50% of social media users check out a company’s FB profile before making a major purchase decision? If so many people...
The Benefits of a Small, Local SEO Service Company
As the world becomes more interconnected through globalization and the internet, personal interaction has gotten increasingly rare. While internet marketing is something that can be done remotely, it is also comforting to be able to communicate with your SEO service company in person. Directory One is a small Houston internet marketing company that emphasizes quality personal services. Keeping It Local...
5 Original Writing Tips
There’s a lot of stuff out there on the internet. Most of the articles and blogs repeat each other with a slightly different spin. Not bad, but… Just about all Houston copywriters are guilty of predictable writing at one time or another. The latest Google algorithms give a lot of weight to original writing. The internet is evolving, and the...
What the heck is co-citation?
Some SEO gurus think that co-citation in content is the wave of the future. Moreover, they’re saying that traditional keyword anchor text is on its way out. Maybe. We haven’t heard much about it in the copywriting circles here in Houston. So what the heck is co-citation? Wikipedia, in the article “Co-citation”, uses Henry Small’s 1973 article “Co-citation in scientific...
How to Increase Website Traffic in an Affordable Way
Some search engine optimization companies will try and convince you that increasing website traffic requires an expensive internet marketing campaign. Here at Directory One, we believe that one can increase traffic to their website without cutting big checks. Instead, we firmly believe in relatively inexpensive ways to draw in website traffic. The secret to organic search engine marketing lies in...