Google AdWords

what are keywords and how to use them

What Are Keywords and How to Use Them

  September 6, 2016
  Category :     Google AdWords
  Philip O'Hara
Keywords are important to be familiar with in the internet age, but they are vital to internet marketing and advertising, especially when using Adwords. Google's Adwords program relies heavily on the effective use of keywords. Today, I'm going to answer the question: what are keywords and how to use them efficiently in AdWords. Keywords are informative words used in any type of...

How to Set up an AdWords Account

  September 1, 2016
  Category :     Google AdWords,   SMO
  Philip O'Hara
To set up an AdWords account, you need to create a Gmail account. You must be over the age of 18 and have a credit card or bank account. AdWords is an advertising service that enables businesses to pay for advertising only when their ad is clicked. This is also known as pay-per-click advertising. The service relies heavily on keywords,...