Press Releases

Press Release Writing and Distribution Guide for Media Visibility

  February 12, 2026
  Category :     Press Releases
  Philip O'Hara
Despite the evolution of digital marketing, press releases remain one of the most powerful tools in modern communications. Properly written Press release writing and distribution help build media visibility, brand credibility, and online authority when done correctly. According to Muck Rack, 63% of journalists say press releases are useful when researching stories, provided they are relevant and well-written. In fact,...

What Is a Press Release?

  August 15, 2025
  Category :     Press Releases,   Search Engine Optimization | SEO
  Philip O'Hara
A press release is a concise, news-style announcement that shares important updates about your business—like new products, events, partnerships, or milestones. Written in a journalistic format, it aims to grab reporters’ attention and make it easy for them to cover your story. Press releases typically include a headline, dateline, introduction, body, quotes, and a boilerplate about your company. They follow...

What are Press Releases

  August 8, 2023
  Category :     Press Releases
  Directory One
Press releases are official written statements distributed to the media and other relevant outlets to announce news, events, product launches, achievements, or any significant developments related to a company, organization, or individual. They serve as a powerful tool for public relations and communication, helping to create awareness, attract media coverage, and inform the target audience about noteworthy updates. Press releases...