Posted By: |
Social Media Marketing: It Starts at Home
By "Home" I am referring to your business’s "homepage." While external social media sites are a crucial part of any social media marketing campaign, savvy business owners know that you can’t neglect the homefront / homepage. Here are three tips for identifying opportunities for interaction that may already exist on your website. Tip #1 Create a site that invites conversation...
Corporate Blogging
Corporate Blogging The following "Blog" discusses corporate blogging. Not in the mood to read? Simply call Directory One today at 713-465-0051 to learn about corporate blogging and how your company can benefit. Okay....so you heard a little bit about blogging, how it helps businesses and is an effective marketing tool. Perhaps you then sat down at the "round table" and...
Social Media Marketing: Getting Your Message Across “Socially”
Putting the "Social" back in Social Media Social media has altered the relationship that has existed between companies and consumers since the advent of modern advertising. Gone are the days of speaking “at” potential customers. Dialogue has replaced monologue and narrowcasting is replacing broadcasting online. This shift creates great opportunities for businesses – but like any change, it has been...
Domain Name for SEO
Did you know that even your domain name choice should be optimized? Before you even purchase the domain name for the website you are going to build or have built, you should call the offices of Directory One at 713-465-0051 if you don’t want to miss out on a very important piece of the successful website optimization puzzle. Your domain...
Social Media Marketing: Why Just “Being There” is Not Enough
You’ve probably heard that you have to have a presence on Facebook and Twitter. You’ve probably also heard a success story or two about some lucky business and the YouTube video that put them on the map. But is social media some sort of magic tonic that will instantly help your business get more customers? Is it really as...