SEO Content Writing |SEO Copywriting
5 SEO Copywriting Mistakes
Eric Brantner SEO Content Writer Copywriting is the backbone of every successful website marketing campaign. You can have the most advanced design of any website online, but without the right words, you’ll never convert your visitors into customers. Not only does SEO copywriting help you get the rankings to attract website visitors, but it also helps you convince your readers...
5 Tips for a Good Call to Action
Eric Brantner SEO Writer Want to turn your readers from passive scanners to loyal, active customers? The best way to get the action you desire is to include a strong call to action in your content. The people are already on your website, and they want to know what to do next. Use a strong call to action to guide...
Great Website Copy is about More Than Words
Eric Brantner SEO Content Writer For most of my copywriting posts, I usually give out tips on how to choose the right words to convert your visitors. While these words certainly serve as the heart and soul of your website, they aren’t always enough. That’s right—words aren’t everything. How you present your content is key. Understanding Your Visitors The truth...
Content Analysis for Customer Focus & Readability
By Herb Firestone Marketing Coordinator Starting today I've added two content analysis tests to the Directory One SEO client website analysis process. Customer Focus Test The first is a customer focus test created by Bryan Eisenberg, a leading conversion optimization expert. Eisenberg's test analyzes whether your content emphasizes customer benefits and needs versus emphasizing you and your company. It accomplishes...
Tips for Submitting Articles to Directories
Eric Brantner SEO Content Writer Submitting content to article directories is a great way to increase your online presence. The content tends to rank well, and it earns you quality backlinks. I believe submitting content to article directories is an essential part of a well rounded internet marketing campaign. To get the most out of your articles, follow these tips...