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what are keywords and how to use them

What Are Keywords and How to Use Them

  September 6, 2016
  Category :     Google AdWords
  Philip O'Hara
Keywords are important to be familiar with in the internet age, but they are vital to internet marketing and advertising, especially when using Adwords. Google's Adwords program relies heavily on the effective use of keywords. Today, I'm going to answer the question: what are keywords and how to use them efficiently in AdWords. Keywords are informative words used in any type of...

How to Set up an AdWords Account

  September 1, 2016
  Category :     Google AdWords,   SMO
  Philip O'Hara
To set up an AdWords account, you need to create a Gmail account. You must be over the age of 18 and have a credit card or bank account. AdWords is an advertising service that enables businesses to pay for advertising only when their ad is clicked. This is also known as pay-per-click advertising. The service relies heavily on keywords,...

Managing Your Website’s Blog: Tips for Posting Successful Online Content from Houston SEO Firm

  November 3, 2014
  Category :     Blogging | SEO Blogging,   SEO Content Writing |SEO Copywriting
  Philip O'Hara
Blogging regularly on your website is not only a great way to inform and educate your customers, but the fresh content helps to boost your organic search results in Google. Blogs can be about anything, as long as it is somehow relevant to your business. As part of your marketing package with Directory One, a Houston SEO firm, we provide...

Four Seriously Good Reasons Why Pinterest Can Boost Your Business

  July 15, 2014
  Category :     Content Development | SEO Content Development,   Social Media Marketing | Social Networking,   Social Networking
  Philip O'Hara
Raise your hand if you are a Pinterest addict. I can’t see the collective show of hands, but I know you are there. Recent studies have shown that a good many people who spend time online have gotten hooked by the phenomenon known as Pinterest. I call it a phenomenon because it can’t really be defined in the same terms...

DNS Services – Another Misleading Solicitation

  December 11, 2013
  Category :     Computer Security Consulting,   Domains
  Philip O'Hara
Working in the world of web may typically require you to be well educated and a quick problem solver. However, getting a solicitation from DNS Services could trick the best of us into paying a bill we didn't actually accrue. DNS is a common term known by most web gurus, an acronym for domain name system, possibly making their letter...