Content Development | SEO Content Development
Press Release Case Study
by Herb Firestone Marketing Coordinator The following is an excerpt from a joint press release for Directory One and Dovari, Inc. - a well-known provider of customer relationship management and sales force automation software. Directory One, Houston's Largest Website Marketing Firm, Awards Dovarri Multi-Year CRM Agreement Mon. December 08, 2008; Posted: 10:59 AM "HOUSTON, TX, Dec 08, 2008 (MARKET WIRE...
5 Reasons People Don’t Read Your Blog
Eric Brantner SEO Writer The blogosphere can be a lonely place if no one is reading your blog. It makes you ask the question “is this even worth it?” Yes, blogging is worth it. You just need to make some adjustments so that your blog has more online visibility. The first step to increasing your web presence is understanding why...
Using Web Copywriting to Separate Your Company from Competitors
Eric Brantner SEO Content Writer When writing copy for your website, the first thing you should ask yourself is “What separates my company from the competition?” While your first instinct might be something like customer service, that’s just not going to cut it. Every company says they have the best customer service. Your website visitors won’t be wowed by that....
Want to Ruin Your Homepage? Here’s How!
Eric Brantner SEO Content Writer When people land on your homepage, what do they see? Does it make them want to move forward on your website to learn more about your company? Or does your homepage cause visitors to hit the “back” button? A great number of the homepages I come across seem to completely miss the mark. Rather than...
How to Get the Most out of Your Landing Pages
Eric Brantner SEO Content Writer Great landing pages can help propel your business to the next level. When done properly, a landing page will either generate a valuable lead or close a sale. However, many companies don’t seem to understand what it takes to create a landing page that drives visitors to take action. Here are some tips for helping...