Search Engine Marketing | SEM

Houston SEO Company Reflects on Google Penguin

  April 28, 2013
  Category :     Internet Marketing News,   Website Marketing
  Philip O'Hara
It has been about a year since Google implemented its Penguin algorithm update. As someone who works for a Houston SEO company, it is interesting to reflect upon how much has changed in the way internet marketing works since then. If you have noticed that your website has dropped significantly in search engine rankings over the past year, please call...

Facebook Fan Pages for Social Media Challenged Business Owners

  April 26, 2013
  Category :     Social Media Marketing | Social Networking
  Philip O'Hara
Facebook is a social media outlet that can really help business owners connect with their customers. With over a billion users worldwide, Facebook (FB) has become instrumental in today’s business. Did you know that according to Business, Inc., over 50% of social media users check out a company’s FB profile before making a major purchase decision? If so many people...

How to Increase Website Traffic in an Affordable Way

  April 11, 2013
  Category :     SE Internet Marketing | SE Online Marketing,   Search Engine Optimization | SEO,   Social Networking
  Philip O'Hara
Some search engine optimization companies will try and convince you that increasing website traffic requires an expensive internet marketing campaign. Here at Directory One, we believe that one can increase traffic to their website without cutting big checks. Instead, we firmly believe in relatively inexpensive ways to draw in website traffic. The secret to organic search engine marketing lies in...

Corporate Video Production by Directory One

  February 26, 2013
  Category :     Video Marketing
  Philip O'Hara
Corporate videos include advertisements, promotional, marketing and training videos. This fountain of media is an excellent way to inform your employees about changes with in your company and to provide a deeper explanation to potential costumers about your company's products and services. Furthermore, corporate and promotional videos are a great way to boost your website's rankings in a search engine....

Blog Management by a Professional Online Marketing Company

  February 18, 2013
  Category :     SE Internet Marketing | SE Online Marketing
  Philip O'Hara
Starting up a blog is a cost-efficient way to draw in traffic to your website. The only thing is, how does one set up a blog? While blogging may be simple for someone who is well versed in computers and the internet, it may be substantially more complicated for someone who is not used to internet writing and social media....