Search Engine Marketing | SEM
April 28, 2013
Category : Internet Marketing News, Website Marketing
Philip O'Hara
It has been about a year since Google implemented its Penguin algorithm update. As someone who works for a Houston SEO company, it is interesting to reflect upon how much has changed in the way internet marketing works since then. If you have noticed that your website has dropped significantly in search engine rankings over the past year, please call...
April 26, 2013
Category : Social Media Marketing | Social Networking
Philip O'Hara
Facebook is a social media outlet that can really help business owners connect with their customers. With over a billion users worldwide, Facebook (FB) has become instrumental in today’s business. Did you know that according to Business, Inc., over 50% of social media users check out a company’s FB profile before making a major purchase decision? If so many people...
April 11, 2013
Category : SE Internet Marketing | SE Online Marketing, Search Engine Optimization | SEO, Social Networking
Philip O'Hara
Some search engine optimization companies will try and convince you that increasing website traffic requires an expensive internet marketing campaign. Here at Directory One, we believe that one can increase traffic to their website without cutting big checks. Instead, we firmly believe in relatively inexpensive ways to draw in website traffic. The secret to organic search engine marketing lies in...
February 26, 2013
Category : Video Marketing
Philip O'Hara
Corporate videos include advertisements, promotional, marketing and training videos. This fountain of media is an excellent way to inform your employees about changes with in your company and to provide a deeper explanation to potential costumers about your company's products and services. Furthermore, corporate and promotional videos are a great way to boost your website's rankings in a search engine....
February 18, 2013
Category : SE Internet Marketing | SE Online Marketing
Philip O'Hara
Starting up a blog is a cost-efficient way to draw in traffic to your website. The only thing is, how does one set up a blog? While blogging may be simple for someone who is well versed in computers and the internet, it may be substantially more complicated for someone who is not used to internet writing and social media....