Google Map Pack: Easy Steps to Rank in the Top 3 Results Faster in 2026

  January 26, 2026
  Category :     Google Map Pack
  Philip O'Hara
For any local business in 2026, the Google map pack is the single most important piece of digital real estate. As search intent becomes increasingly localized—with over 46% of all Google searches now having local intent—appearing in those top 3 positions is no longer just a "bonus"; it is a survival requirement. Why? Because when someone searches "dentist near me"...

TikTok Digital Marketing: Easy Content Ideas To Go Viral in 2026

  January 23, 2026
  Category :     TikTok Marketing
  Philip O'Hara
The digital landscape has shifted from passive scrolling to active, search-driven discovery. As we move through 2026, TikTok Digital Marketing has evolved far beyond simple dance challenges and lip-syncing. With TikTok surpassing 1.59 billion monthly active users and generating $33.1 billion in advertising revenue in 2025, it’s clear that it’s a dominant marketing channel for brand storytelling and consumer intent....

Custom Website Design: A Simple Guide to Building a Site That Converts

  January 22, 2026
  Category :     Custom Website Design,   Website Design | Website Development
  Philip O'Hara
Your website is often the first—and sometimes only—impression customers have of your business. Yet most companies still operate with generic, template-based sites that blend into the digital noise. But today’s online users have high expectations — they demand fast, intuitive, and visually appealing experiences. Without a custom website design, you risk losing traffic before users even see your core message....

Best Social Media Calendar Platforms With Analytics Insights for 2026

  January 21, 2026
  Category :     Social Media Calendar
  Philip O'Hara
In 2026, social media moves at the speed of a neural network. If your brand is still posting on a whim, you aren't just behind the curve; you’re invisible. But managing multiple social media channels without a Social Media Calendar is like flying blind. At Directory One, our social media marketing experts know that successful campaigns start with strategic planning...

Google Ads vs Microsoft Ads for Global Reach

  January 20, 2026
  Category :     Search Engine Optimization | SEO
  Philip O'Hara
When it comes to paid search advertising, businesses face a critical decision: invest in Google Ads or explore Microsoft Ads (formerly Bing Ads). While Google Ads dominates with approximately 88.5% of the global search engine market share, dismissing Microsoft's advertising platform would be a strategic oversight. The reality? The right choice depends entirely on your industry, target audience, and PPC...