seo

5 Technical SEO Fixes That Will Triple Your Google Traffic Overnight

  February 24, 2026
  Category :     Technical SEO
  Philip O'Hara
You've created great content. You've optimized your keywords. You've built your authority. Yet your Google traffic plateau remains stubbornly unchanged. The problem isn't your content strategy—it's the technical SEO foundation holding it back. Technical SEO is the invisible engine that determines whether search engines can even find, crawl, and rank your content in the first place. Without it, you're essentially...

What Is Search Engine Optimization?

  August 27, 2025
  Category :     Search Engine Optimization | SEO
  Philip O'Hara
Search Engine Optimization (SEO) is the practice of improving your website to rank higher on search engines like Google. It blends keyword research, technical cleanup, content optimization, and link building to help customers find you when they search for solutions. For Houston businesses, SEO can be the difference between invisibility and steady, qualified traffic. Why Invest in Search Engine Optimization?...

3 good reasons why internal links shouldn’t be ignored

  October 23, 2013
  Category :     SEO Link Building
  Philip O'Hara
Internal links are hyperlinks to another page on the website. When the reader clicks on a word or phrase, the user is taken to another page on the site. SEO writing protocols are a fundamental in Houston SEM companies. New content developers often wonder why there is a requirement for "x" number of internal links. After all, shouldn’t the focus...

Improving your Backlinking Strategy: Identifying Bad Links

  August 9, 2013
  Category :     Search Engine Optimization | SEO,   SEO Link Building
  Philip O'Hara
Have you noticed your website's rank take a slow dive into the depth of Google search results in the past year? This may be due to one of Google's algorithm updates, called Penguin. This update emphasizes good backlinks and punishes sites that have bad links coming to them. So what does Google deem as "bad" backlinks? This is essential if...

Vertical Marketing Services – Major Industries

  June 20, 2013
  Category :     SE Internet Marketing | SE Online Marketing
  Philip O'Hara
When you are looking to contract someone for search engine optimization and internet marketing services, you want to make sure that they know how to advertise in your specific field. Each industry or job field has its own services, publications, and organizations; these domain-specific outlets are the most effective way to market your business and are the best use of...