SEO Content Writing |SEO Copywriting

Laying out quality content in black and white

  July 28, 2013
  Category :     SEO Content Writing |SEO Copywriting
  Philip O'Hara
No doubt about it, quality content is the centerpiece of content marketing.  Writing articles and blogs is probably the number one strategy that puts you miles ahead of your competition, increases your company’s reach, and cements an authoritative brand for the long haul. The definition of quality content is not black and white. The term “quality” is as varied as...

8 Secrets of “BA” SEO Copywriting

  July 25, 2013
  Category :     SEO Content Writing |SEO Copywriting
  Philip O'Hara
When it comes to SEO copywriting, there are writers and then there are BA copywriters. We in Houston all know who they are. We’ve Facebooked, Google+’d, and LinkedIn them. We subscribe to their newsletters and hang on every word of their Tweets. We emulate their style with our own unique spin and study their tactics ad nauseam. In other words,...

Copywriting Services from a Houston SEO Firm

  July 13, 2013
  Category :     Content Development | SEO Content Development,   SEO Content Writing |SEO Copywriting
  Philip O'Hara
Flashy pictures, a slick layout, and cool effects can make for an interesting website. But at the end of the day, if there is no information on the website, people will move on to the next, more informative website. That is... if they find your website in the first place. Here's where SEO copywriting services can really help. Solid web...

12 Tips for writing Facebook copy that gets you noticed

  July 10, 2013
  Category :     SEO Content Writing |SEO Copywriting,   Social Media Marketing | Social Networking
  Philip O'Hara
You’ve just spent a few hours writing that great content for your website. You’ve researched the keywords, the topic, and finally decided on the tack to take with the information. It’s up on your site, and you’re ready to tell your Facebook fans about your new masterpiece. Just a minute. Did you know that your Facebook status update needs to...

Tips for Using Natural Anchor Text

  May 3, 2013
  Category :     Search Engine Optimization | SEO,   SEO Content Writing |SEO Copywriting
  Philip O'Hara
Houston writers spend a lot of time researching keywords and considering each variation carefully. You’ve done the same for your website. Then you hear that you should use those keywords as anchor text. But what is anchor text exactly? Anchor text is merely the words that you use to link to another page. The words contain the URL (http://) that,...