SEO Content Writing |SEO Copywriting
10 Copywriting Mistakes That Lose Money
… accept it were a misunderstanding... Yes, folks, I read that on a Houston corporation's website today. How could a copywriter make such foolish grammatical, usage, and spelling mistakes, and how could a copy-editor not catch the errors? Copywriting mistakes are easy to make. In a world so used to texting abbreviations, you might not even know that you’ve made...
7 Secrets of Copywriting Gurus to Defining Audience
An experienced copywriter knows the importance in defining the audience. When we talk to each other face-to-face, we adjust how we say something. For instance, you say the same thing differently to your mom as compared to the policeman as compared to your best friend forever. You do the same thing in copywriting as you do in face-to-face communication. When...
How To Tell the Difference Between Copywriting & Copyediting
The difference between copywriting and copyediting is sometimes difficult to discern. Writers and editors view their skills as unique and separate, but both professions are overlap. So just how do you know which professional you need? Copywriters and copyeditors work side by side. Both are important to what you see on your website. Don’t get the two confused, because you will need...
7 Step SHAPE UP to Writing Great Headlines
Great headlines are a must. People read headlines 80% of the time, but only 20% will read the rest of your content. Not fantastic odds for a copywriter. If people only read the headline and move on, you’re sunk. If people don’t read and buy what you’re selling, your reputation is compromised. Your clients will probably fire you. Some facts...
The Importance of Expert SEO Writers
What makes some websites appear at the top of the results section in Google, Yahoo, or Bing, while other websites are stuck on the tenth page? How do search engines decide the order in which websites are presented in the search results? While the ranking of your website depends on many factors, it is heavily contingent on the quality of...