SEO Content Writing |SEO Copywriting
Use Natural Anchor Text to Reap Rewards
Natural anchor text is not forced. How many of you hate those over optimized pages? You know, those website pages where you see bold, underlined clickable link words every third or fourth sentence? Those hyperlinks are called anchor text, and they serve a purpose. Usually a copywriter will insert anchor text by means of keywords to serve as an authoritative...
Do You Really Know What Link Baiting Is?
Do you know what link baiting really is? No, it is not something unsavory. Link baiting is items within your content that are designed to gain attention and encourage others to link to your website. Bloggers and businesses know the benefits of link baiting. Think big time VIRAL. Remember Mishka the talking husky? Gangnam Style? Or those cute baby videos...
SEO Flatline? 3 Easy Steps to Reviving SEO Copywriting
What you really want to know is if SEO copywriting is actually dead. Morte. Tot. Muerto. 6 feet under. The Educational Testing Service thinks SEO copywriting is alive and kicking. SEO is now grading college freshman essays. Google’s Matt Cutts seems to advocate writing for humans. We’re told over and over again to write for people, not the search robots....
Top 3 Reasons Why You Shouldn’t Be Writing for Search Engines
"Writing for search engines" is a popular copywriting mantra in Houston SEO marketing firms. You’ve tried every latest gimmick and then some to get your website to monopolize search engine results. Your efforts finally have started to reap the rewards, and Bing and Google are sending more traffic to your site. You’ve maxed out the keywords in the right places....
10 Copywriting Mistakes That Lose Money
… accept it were a misunderstanding... Yes, folks, I read that on a Houston corporation's website today. How could a copywriter make such foolish grammatical, usage, and spelling mistakes, and how could a copy-editor not catch the errors? Copywriting mistakes are easy to make. In a world so used to texting abbreviations, you might not even know that you’ve made...