Search Engine Optimization | SEO
Who Are You Really Up Against for SEO Rankings?
Author: April Hall Internet Copywriter Who is your real competition for SEO Rankings? The key to success in business is to know who your competition is, and to outperform them, right? Restaurants need to provide better service, a higher quality menu and better prices than others in their category in order to attract and retain customers. An attorney needs to...
Link Building: 5 Reasons You Should Start Building Links Today
Author: Henry Adaso Web Copywriter Link building, a term which generally refers to the strategies people implore in order to attract inbound links, is a good way to improve search engine ranking. Web users sometimes worry that building links too fast might land them on Google's bad side. The truth is, as long as you're building links organically it doesn't...
Using Google News to Target your Keyword Usage
Author: April Hall Internet Copywriter Just when you thought Google couldn't get any more intrepid, there was this announcement earlier this week by Brandon Badger, Google Product Manager: "The launch of Google News on Google Earth is a milestone in the evolution of the geobrowser. By spatially locating the Google News' constantly updating index of stories from more than 4,500...
Keyword Help for Dummies (or at Least for Novices)
Author: April Hall Internet Copywriter Warning: This Post is Embarrasingly Simple; Seasoned SEO's May Wish to Turn Away or Laugh Okay, so I consider myself a professional writer. After giving up my English teaching career more than a year ago for a career in copywriting, I worked hard to learn the ins and outs of internet content. I learned (admittedly...
SEO Training: Do it Yourself or Leave it to Professionals?
Author: April Hall Internet Copywriter By now, everyone knows the importance of using proper SEO techniques to increase your website readership; usually this is done by moving your site up on the Search Engine Results Page. But, what if you don't actually know how to do this? What if you are a small business owner who wants to become familiar...