keyword research
Google’s New Search-based Keyword Tool
by Herb Firestone Marketing Coordinator It’s no secret that the first step of any SEO or PPC campaign is keyword research. Similar to the Adwords tool, Google’s new Search-based Keyword Tool works equally well for SEO as for pay-per-click. Just like Superman it's faster than a speeding bullet and more powerful than a locomotive. In fact the only thing it...
5 Ways to Research Keywords without Using a Keyword Suggestion Tool
"Keyword research" are the 2 words every SEO is all too familiar with. It's what we spend hours every day doing. Thankfully, there are tools available that help us streamline the entire keyword research process. But what if these tools didn't exist? What would we do? After panicking and scheduling an extra session of therapy, we'd all be forced to...
Strategic Use of Keywords Is Pivotal When It Comes To Search Engine Marketing
Author: Erica Evans Directory One, Inc. SEO Content Writer Anyone who knows a little bit about search engine marketing will tell you that content is a necessity. What few people realize however, is the importance of high ranking keywords in titles, page headings and throughout the body of the content itself. Without the strategic use of keywords in such areas, websites...