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Social Media Creates Opportunities & Efficiencies for Small Business

  October 9, 2009
  Category :     SE Internet Marketing | SE Online Marketing,   Search Engine Optimization | SEO,   Social Media Marketing | Social Networking,   Social Networking,   Twitter Social Networking,   Video Marketing
  Philip O'Hara
In previous blogs, we’ve talked about ways to use Social Media to interact directly with potential clients. I've shared how Facebook Advertising can get your message in front of potential customers for very little cost ; and how a Facebook Business page can grow your business – but today I’d like to talk about some ‘alternative’ uses for social media....

Social Media Marketing: Getting Your Message Across “Socially”

  September 9, 2009
  Category :     SE Internet Marketing | SE Online Marketing,   Search Engine Optimization | SEO,   Social Media Marketing | Social Networking,   Social Networking,   Twitter Social Networking,   Website Marketing
  Philip O'Hara
Putting the "Social" back in Social Media Social media has altered the relationship that has existed between companies and consumers since the advent of modern advertising.  Gone are the days of speaking “at” potential customers. Dialogue has replaced monologue and narrowcasting is replacing broadcasting online. This shift creates great opportunities for businesses – but like any change, it has been...