{"id":98,"date":"2008-04-02T09:46:20","date_gmt":"2008-04-02T13:46:20","guid":{"rendered":"http:\/\/www.directoryone.com\/blog\/internet-marketing\/seo-content-creation-quality-beats-quantity\/"},"modified":"2025-07-02T14:40:47","modified_gmt":"2025-07-02T19:40:47","slug":"seo-content-creation-quality-beats-quantity","status":"publish","type":"post","link":"https:\/\/www.directoryone.com\/blog\/seo-content-creation-quality-beats-quantity.html","title":{"rendered":"SEO Content Creation- Quality Beats Quantity"},"content":{"rendered":"<p>Author: Eric Brantner<br \/>\nWebsite Copywriter<\/p>\n<p>I think it is safe to say that, at one time or another, all SEO writers have heard the phrase &#8220;content is king.&#8221;\u009d In fact, many internet writers use this phrase to underscore their value to a company&#8217;s <a href=\"https:\/\/www.directoryone.com\/articles\/houston-search-engine-marketing-and-advertising-company.html\">search engine marketing<\/a> plan. However, I believe this expression has had a negative effect on the SEO content creation process and the writing that is being published throughout the internet.<\/p>\n<p>Many companies have taken the &#8220;content is king&#8221; mantra to heart by publishing incalculable numbers of articles and other content on their websites, for the sole purpose of ranking well in the search engines. Unfortunately, to accomplish this, they often sacrifice quality for quantity. This is a tradeoff that should never be made.<\/p>\n<p>SEO writers often get too caught up in their job title. In other words, they spend so much time worrying about writing for the search engines that they forget about the people that might actually read their articles. As a result, they end up alienating potential customers and they miss the whole point of SEO content writing.<\/p>\n<p>A fair number of pages containing quality SEO content will be of much greater benefit to a company than hundreds of pages of poorly written, boring content. The content is what attracts people to a website, and the quality is what determines whether they will click forward or back.<\/p>\n<p>Content should never be published just for the sake of adding new content to a website. Rather than focusing on churning out a certain number of articles each day, writers should focus on creating compelling website content that will increase link popularity and earn a loyal base of readers.<\/p>\n<p>As it relates to SEO content creation, the phrase that should be used is &#8220;the cream will rise to the top.&#8221; It may take time, but search engines and those using them will reward websites that publish quality content and punish those that produce large amounts of mundane copy.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Author: Eric Brantner Website Copywriter I think it is safe to say that, at one time or another, all SEO writers have heard the phrase &#8220;content is king.&#8221;\u009d In fact, many internet writers use this phrase to underscore their value to a company&#8217;s search engine marketing plan. However, I believe this expression has had a negative effect on the SEO content creation process and the writing that is being published throughout the internet. Many companies have taken the &#8220;content is king&#8221; mantra to heart by publishing incalculable numbers of articles and other content on their websites, for the sole purpose of ranking well in the search engines. Unfortunately, to accomplish this, they often sacrifice quality for quantity. This is a tradeoff that should never be made. SEO writers often get too caught up in their job title. In other words, they spend so much time worrying about writing for the search engines that they forget about the people that might actually read their articles. As a result, they end up alienating potential customers and they miss the whole point of SEO content writing. A fair number of pages containing quality SEO content will be of much greater benefit to a<\/p>\n","protected":false},"author":1,"featured_media":5233,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[1372],"class_list":["post-98","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-copywriting","tag-seo-content-creation"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SEO Content Creation- Quality Beats Quantity<\/title>\n<meta name=\"description\" content=\"SEO content creation doesn&#039;t follow the &quot;content is king&quot; mantra. There are many reasons why sacrificing quality content for quantity hurts your business.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.directoryone.com\/blog\/seo-content-creation-quality-beats-quantity.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEO Content Creation- Quality Beats Quantity\" \/>\n<meta property=\"og:description\" content=\"SEO content creation doesn&#039;t follow the &quot;content is king&quot; mantra. There are many reasons why sacrificing quality content for quantity hurts your business.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.directoryone.com\/blog\/seo-content-creation-quality-beats-quantity.html\" \/>\n<meta property=\"og:site_name\" content=\"Search Engine Marketing &amp; Optimization Blog\" \/>\n<meta property=\"article:published_time\" content=\"2008-04-02T13:46:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-02T19:40:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.directoryone.com\/blog\/wp-content\/uploads\/2020_03_What-Is-SEO-Content-Marketing_Blog.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"686\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Directory One\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Directory One\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.directoryone.com\/blog\/seo-content-creation-quality-beats-quantity.html#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.directoryone.com\/blog\/seo-content-creation-quality-beats-quantity.html\"},\"author\":{\"name\":\"Directory One\",\"@id\":\"https:\/\/www.directoryone.com\/blog\/#\/schema\/person\/72b06653ae945412b7e913abee89833c\"},\"headline\":\"SEO Content Creation- Quality Beats Quantity\",\"datePublished\":\"2008-04-02T13:46:20+00:00\",\"dateModified\":\"2025-07-02T19:40:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.directoryone.com\/blog\/seo-content-creation-quality-beats-quantity.html\"},\"wordCount\":336,\"image\":{\"@id\":\"https:\/\/www.directoryone.com\/blog\/seo-content-creation-quality-beats-quantity.html#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.directoryone.com\/blog\/wp-content\/uploads\/2020_03_What-Is-SEO-Content-Marketing_Blog.png\",\"keywords\":[\"SEO Content Creation\"],\"articleSection\":[\"SEO Content Writing |SEO Copywriting\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.directoryone.com\/blog\/seo-content-creation-quality-beats-quantity.html\",\"url\":\"https:\/\/www.directoryone.com\/blog\/seo-content-creation-quality-beats-quantity.html\",\"name\":\"SEO Content Creation- Quality Beats Quantity\",\"isPartOf\":{\"@id\":\"https:\/\/www.directoryone.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.directoryone.com\/blog\/seo-content-creation-quality-beats-quantity.html#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.directoryone.com\/blog\/seo-content-creation-quality-beats-quantity.html#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.directoryone.com\/blog\/wp-content\/uploads\/2020_03_What-Is-SEO-Content-Marketing_Blog.png\",\"datePublished\":\"2008-04-02T13:46:20+00:00\",\"dateModified\":\"2025-07-02T19:40:47+00:00\",\"author\":{\"@id\":\"https:\/\/www.directoryone.com\/blog\/#\/schema\/person\/72b06653ae945412b7e913abee89833c\"},\"description\":\"SEO content creation doesn't follow the \\\"content is king\\\" mantra. 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