{"id":859,"date":"2008-12-04T13:08:37","date_gmt":"2008-12-04T17:08:37","guid":{"rendered":"http:\/\/www.directoryone.com\/blog\/?p=859"},"modified":"2025-07-02T09:14:55","modified_gmt":"2025-07-02T14:14:55","slug":"googles-new-search-based-keyword-tool","status":"publish","type":"post","link":"https:\/\/www.directoryone.com\/blog\/googles-new-search-based-keyword-tool.html","title":{"rendered":"Google’s New Search-based Keyword Tool"},"content":{"rendered":"

by Herb Firestone
\nMarketing Coordinator<\/p>\n

It\u2019s no secret that the first step of any SEO or PPC campaign is keyword research. Similar to the Adwords tool, Google\u2019s new Search-based Keyword Tool<\/a> works equally well for SEO as for pay-per-click.<\/p>\n

Just like Superman it’s faster than a speeding bullet and more powerful than a locomotive. In fact the only thing it can\u2019t do that Superman can is leap tall buildings.<\/p>\n

Tried it out for our Directory One’s main website marketing site,<\/a> and, if nothing else, it\u2019s really fast. In less than two seconds after entering the URL and a small sampling of key phrases, it returned 800 more related key phrases \u2013 and that was without being logged into our Adwords account.<\/p>\n

Similar to the Adwords tool, my first task was to eliminate the non-relevant key phrases. For example, I couldn\u2019t really see a need for keeping seo spider, seo Japan, or seo chester. In fact, I don’t even know what seo chester is. And those were just some of the ones on the first page I deleted.<\/p>\n

The easiest way to edit your keyword list is simply check the ones you want to keep and click the Save to draft button. These key phrases can then be found by clicking the My draft keywords tab in the green row at the top of the page. Unfortunately for me, however, I got the following error message when I clicked the Save to draft button: An error occurred while processing your request. Try again later. So, of course, I did, and it worked fine.<\/p>\n

Probably the Search-based Keyword Tool\u2019s best feature, other than the fact that it’s 100% free, is that if you sign into your Adwords account, it will generate new keywords related to your site that are not already in your account.<\/p>\n

In addition you’ll find the tool’s filters both powerful and helpful. You can show partial matches to keywords already in your account, set a range of monthly searches and\/or suggested Adwords bids, say for example, from x to y. You can choose between low, medium or high competition, and even see keywords matching only a specific page of your site.<\/p>\n

Final Thought<\/strong><\/p>\n

Even though this was only my first time using the tool, it was easy to see exactly how it will help come up with long tail key phrases that have reasonable numbers of monthly searches but low competition.<\/p>\n","protected":false},"excerpt":{"rendered":"

by Herb Firestone Marketing Coordinator It\u2019s no secret that the first step of any SEO or PPC campaign is keyword research. Similar to the Adwords tool, Google\u2019s new Search-based Keyword Tool works equally well for SEO as for pay-per-click. Just like Superman it’s faster than a speeding bullet and more powerful than a locomotive. In fact the only thing it can\u2019t do that Superman can is leap tall buildings. Tried it out for our Directory One’s main website marketing site, and, if nothing else, it\u2019s really fast. In less than two seconds after entering the URL and a small sampling of key phrases, it returned 800 more related key phrases \u2013 and that was without being logged into our Adwords account. Similar to the Adwords tool, my first task was to eliminate the non-relevant key phrases. For example, I couldn\u2019t really see a need for keeping seo spider, seo Japan, or seo chester. In fact, I don’t even know what seo chester is. And those were just some of the ones on the first page I deleted. The easiest way to edit your keyword list is simply check the ones you want to keep and click the Save to draft<\/p>\n","protected":false},"author":2,"featured_media":4978,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[160,70,37],"class_list":["post-859","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-search-engine-optimization","tag-google-search-based-keyword-tool","tag-keyword-research","tag-long-tail-keywords"],"yoast_head":"\nGoogle's New Search-based Keyword Tool<\/title>\n<meta name=\"description\" content=\"Google's New Search-based Keyword Tool works equally as well for SEO as for Pay-per-click.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.directoryone.com\/blog\/googles-new-search-based-keyword-tool.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google's New Search-based Keyword Tool\" \/>\n<meta property=\"og:description\" content=\"Google's New Search-based Keyword Tool works equally as well for SEO as for Pay-per-click.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.directoryone.com\/blog\/googles-new-search-based-keyword-tool.html\" \/>\n<meta property=\"og:site_name\" content=\"Search Engine Marketing & Optimization Blog\" \/>\n<meta property=\"article:published_time\" content=\"2008-12-04T17:08:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-02T14:14:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.directoryone.com\/blog\/wp-content\/uploads\/google-keyword-planner.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"837\" \/>\n\t<meta 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