{"id":3120,"date":"2016-02-08T13:39:38","date_gmt":"2016-02-08T19:39:38","guid":{"rendered":"http:\/\/www.directoryone.com\/blog\/?p=3120"},"modified":"2025-07-01T10:14:36","modified_gmt":"2025-07-01T15:14:36","slug":"the-importance-of-responsive-web-design-in-2016","status":"publish","type":"post","link":"https:\/\/www.directoryone.com\/blog\/the-importance-of-responsive-web-design-in-2016.html","title":{"rendered":"The importance of responsive web design in 2016"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">At Directory One, one of our main goals of 2016 is to emphasize the importance of responsive web design. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you are a business owner, you may be asking <\/span><i><span style=\"font-weight: 400;\">\u201cW<\/span><\/i><em><span style=\"font-weight: 400;\">hat is responsive web design and why do I need it<\/span><\/em><i><span style=\"font-weight: 400;\">?\u201d<\/span><\/i><\/p>\n<h2><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3125\" src=\"http:\/\/www.directoryone.com\/blog\/wp-content\/uploads\/responsive-1166833_1280-300x195.png\" alt=\"responsive-1166833_1280\" width=\"275\" height=\"179\" srcset=\"https:\/\/www.directoryone.com\/blog\/wp-content\/uploads\/responsive-1166833_1280-300x195.png 300w, https:\/\/www.directoryone.com\/blog\/wp-content\/uploads\/responsive-1166833_1280-1024x667.png 1024w, https:\/\/www.directoryone.com\/blog\/wp-content\/uploads\/responsive-1166833_1280.png 1280w\" sizes=\"auto, (max-width: 275px) 100vw, 275px\" \/>One URL, multiple ways to view it<\/h2>\n<p><span style=\"font-weight: 400;\">Responsive web design enables a website\u2019s layout, including images and text, to automatically adjust to different screen sizes using the same URL. This is done through the use of <\/span><a href=\"http:\/\/thenextweb.com\/dd\/2015\/12\/22\/the-web-in-2016-long-live-responsive-design\/#gref\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">fluid grids, flexible images, and media queries.<\/span><\/a> <span style=\"font-weight: 400;\">By making a website responsive, your site will remain user friendly across a variety of different devices with varying screen sizes. <\/span><\/p>\n<h2><img loading=\"lazy\" decoding=\"async\" class=\" size-medium wp-image-3128 alignright\" src=\"http:\/\/www.directoryone.com\/blog\/wp-content\/uploads\/mobile-698624_1920-300x200.jpg\" alt=\"mobile-698624_1920\" width=\"300\" height=\"200\" srcset=\"https:\/\/www.directoryone.com\/blog\/wp-content\/uploads\/mobile-698624_1920-300x200.jpg 300w, https:\/\/www.directoryone.com\/blog\/wp-content\/uploads\/mobile-698624_1920-1024x683.jpg 1024w, https:\/\/www.directoryone.com\/blog\/wp-content\/uploads\/mobile-698624_1920.jpg 1920w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>Responsive web design, mobile devices, and Google<\/h2>\n<p><span style=\"font-weight: 400;\">The <\/span><a href=\"http:\/\/www.pewinternet.org\/2015\/10\/29\/technology-device-ownership-2015\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Pew Research Center<\/span><\/a><span style=\"font-weight: 400;\"> reports that 68% of adults in the U.S have smartphones. For people between the ages of 18-29, the number jumps to 86%! An <\/span><a href=\"http:\/\/www.smartinsights.com\/mobile-marketing\/mobile-marketing-analytics\/mobile-marketing-statistics\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">article<\/span><\/a><span style=\"font-weight: 400;\"> from Smart Insights also noted an important statistic, in a study made by Global Web Index, it was found that 80% of internet users own a smartphone. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The need to make your website easy to use on mobile devices is crucial for your business to gain visibility in mobile platforms. <\/span><a href=\"http:\/\/searchengineland.com\/its-official-google-says-more-searches-now-on-mobile-than-on-desktop-220369\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Search Engine Land<\/span><\/a><span style=\"font-weight: 400;\"> reports that Google officially announced that mobile searches surpassed desktop searches on Google. A <\/span><a href=\"http:\/\/googlemobileads.blogspot.ca\/2012\/09\/mobile-friendly-sites-turn-visitors.html\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Google Ads blog<\/span><\/a><span style=\"font-weight: 400;\"> further notes that 61% of visitors would exit the website and look for another one if they didn\u2019t find what they were looking for right away. &nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, an <\/span><a href=\"http:\/\/www.forbes.com\/sites\/thesba\/2015\/03\/26\/now-is-the-time-for-responsive-design\/#1611bfa53ae5\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">article<\/span><\/a><span style=\"font-weight: 400;\"> in Forbes noted that Google listed responsive web design as an industry best practice. <\/span><a href=\"https:\/\/developers.google.com\/webmasters\/mobile-sites\/mobile-seo\/responsive-design?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Google Developers<\/span><\/a><span style=\"font-weight: 400;\"> recommend responsive design because it gives Google Algorithms more accuracy in assigning indexed pages. In order to index pages on Google, Googlebots crawl through your site to discover new updates and pages to your site. By using responsive design, Googlebots can crawl through your site once&#8211;rapidly!&#8211; increasing efficiency by helping Google keep up with new webpage updates and indexing more of your website\u2019s content. Faster indexing means your site rankings will improve more quickly, thus bringing in more customers!<\/span><\/p>\n<h2>Let Directory One create a responsive website for your business<\/h2>\n<p><span style=\"font-weight: 400;\">Directory One can help you create a responsive website that will help your business remain mobile-friendly and stay up to date with the latest web design trends. To get started with your website design or redesign, visit our website or call Philip O\u2019Hara at <\/span><span style=\"font-weight: 400;\">713-269-3094 for a free website consultation.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>At Directory One, one of our main goals of 2016 is to emphasize the importance of responsive web design. If you are a business owner, you may be asking \u201cWhat is responsive web design and why do I need it?\u201d One URL, multiple ways to view it Responsive web design enables a website\u2019s layout, including images and text, to automatically adjust to different screen sizes using the same URL. This is done through the use of fluid grids, flexible images, and media queries. By making a website responsive, your site will remain user friendly across a variety of different devices with varying screen sizes. Responsive web design, mobile devices, and Google The Pew Research Center reports that 68% of adults in the U.S have smartphones. For people between the ages of 18-29, the number jumps to 86%! An article from Smart Insights also noted an important statistic, in a study made by Global Web Index, it was found that 80% of internet users own a smartphone. The need to make your website easy to use on mobile devices is crucial for your business to gain visibility in mobile platforms. Search Engine Land reports that Google officially announced that mobile searches<\/p>\n","protected":false},"author":1,"featured_media":4655,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,495],"tags":[590,873,761,874],"class_list":["post-3120","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-search-engine-optimization","category-website-development-design","tag-houston-responsive-web-design","tag-houston-web-design-development","tag-houston-web-design-company","tag-responsive-website-design-company-in-houston"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Houston Responsive Web Design Tips for Modern Sites<\/title>\n<meta name=\"description\" content=\"Discover why Houston responsive web design is crucial in 2016 to enhance user experience, boost SEO, and stay 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