{"id":1232,"date":"2009-02-05T11:18:21","date_gmt":"2009-02-05T15:18:21","guid":{"rendered":"http:\/\/www.directoryone.com\/blog\/?p=1232"},"modified":"2025-07-02T09:04:22","modified_gmt":"2025-07-02T14:04:22","slug":"pay-per-click-advantages","status":"publish","type":"post","link":"https:\/\/www.directoryone.com\/blog\/pay-per-click-advantages.html","title":{"rendered":"Pay Per Click Advantages"},"content":{"rendered":"<p><b>Pay Per Click<\/b><\/p>\n<p>Directory One wants to help you obtain customers on or off the internet. We strive to do what others do not do by being up front and simple about our services. We bring you some simple reasons why the advantages of&nbsp;<a href=\"http:\/\/www.directoryone.com\/ppc-management.htm\"><b>pay per click<\/b><\/a>&nbsp;or paid search are better than most advertising channels.<\/p>\n<p><b>Geo-Targeting<\/b><\/p>\n<p>As a business, you can target anyone within the area you want to target. Google and other PPC search engine can target who clicks on your ads by reading the address of the computer. Say you only want to target potential customers within 10 miles of your business, you can. This feature can eliminate costs that make most business owners love the service.<\/p>\n<p><b>Mass Targeting<\/b><\/p>\n<p>On the other hand, you can literally reach out to a potential customer in Canada if wanted to. There are no limitations to where you can advertise.<\/p>\n<p><b>Ad Scheduling<\/b><\/p>\n<p>Say you don\u2019t want to run your ads at night because you do not have staff to answer the phone or respond to an email, you don\u2019t have to run your ads at night.<\/p>\n<p><b>Screening Your Customers<\/b><\/p>\n<p>Say you wanted to screen a customer to see if he has an email, phone number, health insurance, car insurance, life insurance, married, old, young, male, female \u2013 you can, have the ad send them to a page to fill out some information and you can contact them later.<\/p>\n<p><b>Website &#8211; No Website<\/b><\/p>\n<p>With Pay Per Click Advertising, you don\u2019t need a website, if you have one great. If you don\u2019t, then you can send them to a form hosted by us.<\/p>\n<p><b>Tracking Your Customer Origin and Destination<\/b><\/p>\n<p>Don\u2019t you want to know where your customers came from? How did they find you? With Pay per Click, you can track them by phone or email and find out where they end up. This is the most tricky and complicated part of Pay Per Click or Internet Advertising in general, but if done properly you can gain valuable information about your customers and your business.<\/p>\n<p><b>Complete Control over your advertising<\/b><\/p>\n<p>With visibility and precise targeting of your internet advertising with our help you can maximize your advertising budget to get the most for less.<\/p>\n<p>It\u2019s like having your very own advertising agency for pennies on the dollar.<\/p>\n<p>You tell us how much you want to spend for an action taken by your potential customer. You can demand that you only want to spend a certain amount each month. You can turn on or off these ads anytime and return anytime, instantly. You have complete control. That\u2019s the real advantage over any other advertising method.<\/p>\n<p>For a free consultation please contact us.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pay Per Click Directory One wants to help you obtain customers on or off the internet. We strive to do what others do not do by being up front and simple about our services. We bring you some simple reasons why the advantages of&nbsp;pay per click&nbsp;or paid search are better than most advertising channels. Geo-Targeting As a business, you can target anyone within the area you want to target. Google and other PPC search engine can target who clicks on your ads by reading the address of the computer. Say you only want to target potential customers within 10 miles of your business, you can. This feature can eliminate costs that make most business owners love the service. Mass Targeting On the other hand, you can literally reach out to a potential customer in Canada if wanted to. There are no limitations to where you can advertise. Ad Scheduling Say you don\u2019t want to run your ads at night because you do not have staff to answer the phone or respond to an email, you don\u2019t have to run your ads at night. Screening Your Customers Say you wanted to screen a customer to see if he has an email,<\/p>\n","protected":false},"author":1,"featured_media":4966,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-1232","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ppc-management"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pay Per Click Advantages<\/title>\n<meta name=\"description\" content=\"Using pay per click has multiple advantages over other forms of advertising.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.directoryone.com\/blog\/pay-per-click-advantages.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pay Per Click Advantages\" \/>\n<meta property=\"og:description\" content=\"Using pay per click has multiple advantages over other forms of advertising.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.directoryone.com\/blog\/pay-per-click-advantages.html\" \/>\n<meta property=\"og:site_name\" content=\"Search Engine Marketing &amp; 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