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Search Engine Marketing Company CEO & Founder Philip O'Hara




Philip O'HaraPhilip O'Hara

Philip O'Hara is the Chief Executive Officer and founder of Directory One. In 1981, he moved to Houston from Louisville, Kentucky to establish a career as a yellow pages advertising consultant. For sixteen years he assisted small business owners who wanted to generate leads using Yellow Pages Advertising.

In 1996, Philip formed a team to help develop his Internet site for his yellow pages consulting business, and quickly found clients were making the switch from pages advertising, such as Thomas Register and Martindale-Hubbell directories to Yahoo and other search engines.

When his clients made the shift, they still needed advice on how to build websites. Eager to assist his loyal customer base with all of their advertising needs, Philip founded Directory One Inc.

It wasn't too long before, Directory One, Inc. made web marketing its sole focus. To do this, Philip followed the same principles of Yellow Pages advertising and applied it to Internet searches. Just like AA Auto Shops who appeared first in the yellow pages, he wanted his clients' websites to appear first in online searches on the Internet. He wanted their websites to have a good call to action at the top of their pages. With this in mind, he hired a qualified team to execute SEO strategies.

While Philip admits he had a great deal of help along the way, his direct approach has enabled much of Directory One's success. Many customers meet with Philip and call him on his cell phone to discuss Directory One's service offerings or other marketing information directly.

In 2001, Philip expanded Directory One, Inc. by purchasing www.checkhouston.com, and again in 2004 when he merged Directory One, Inc. with Artistic Video and Around Houston Website Design.

Currently, Philip is working to build local search engine technologies through checkhouston.com, making it the premier search engine to use for Houston happenings and businesses. Philip's vision, high regard for customer relations, affordable pricing schemes and innovative web solutions drive this company to be the best in its field.

Philip is more than just a CEO. He is a loyal salesperson, as he often dedicates his time to making personal visits with customers and enjoys the relationships he builds in the field. He personally saw over two hundred customers last year. While it may seem like a monumental task, Philip remains humble, "I love what I do and the people I work with."