Perform Keyword Research on Blog Titles, Too!
Author: April Hall SEO Copywriter We all know the basic drill of writing a blog entry: Brainstorm a clever, interesting topic Write the entry, using appropriate link strategies and keyword usage Choose your blog entry's categories Create a title that summarizes the entry, perhaps using some common industry keywords Did you know that this basic blog writing formula could, in...
Prepare for the Unexpected When it Comes to Internet Marketing
Author: April Hall Copywriter Last week, I got a call that would scare anyone: my father was having unexpected open-heart surgery and I needed to drive home right away. In end, everything worked out fine, and my dad will eventually be as strong as before, but it was definitely a very frightening few days. One of the reasons he is...
SEO Strategies: 7 Effective keyword research techniques
Author: Thomson Chemmanoor Search Engine Optimizer Keyword research is more of an art than a science. Finding keyword phrases is one of the fundamental components of search engine optimization, but yet it is one of the the least talked about optimization techniques. If you are not doing effective keywords research, your SEO efforts will go astray. Keywords are still the...
Are Companies Too Focused on Their Website SEO?
I was having a conversation with a colleague of mine the other day when an interesting question came up. The question was- are companies focusing too much on SEO? It's an interesting subject. After all, search engine optimization is necessary in today's business model if you wish to stay relevant. However, are some companies so in love with the idea...