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SEO Strategies: 7 Effective keyword research techniques
Author: Thomson Chemmanoor Search Engine Optimizer Keyword research is more of an art than a science. Finding keyword phrases is one of the fundamental components of search engine optimization, but yet it is one of the the least talked about optimization techniques. If you are not doing effective keywords research, your SEO efforts will go astray. Keywords are still the...
Are Companies Too Focused on Their Website SEO?
I was having a conversation with a colleague of mine the other day when an interesting question came up. The question was- are companies focusing too much on SEO? It's an interesting subject. After all, search engine optimization is necessary in today's business model if you wish to stay relevant. However, are some companies so in love with the idea...
PRESS RELEASES: WRITING NEWS FOR SEARCH ENGINE OPTIMIZATION
Author: Sarah Osborne Press Release Writer Back in the 1980?s (you know that time when parachute pants and Members Only jackets where in vogue) writing a press release was left to the seasoned marketing and public relations professional whose main goal was to get their clients "press". However, many of those press releases did little to capture the attention of...
How to Create an SEO Friendly URL
Author: Eric Brantner SEO Copywriter This is SEO at its most basic level. SEO 101, if you will. URLs are one of the most important factors in your overall SEO strategy. A poorly constructed url can send you spiraling down the SERPs into oblivion. But you probably already knew that, right? So, you know you need a good url for SEO...